One prototype is worth a thousand meetings (PDF)

"If a picture is worth a thousand words, a prototype is worth a thousand meetings." According to the story, this saying originates from IDEO, one of the world's leading design consultancies.

Throughout history, alongside theoretical contemplation, designers, engineers, and inventors have utilized prototypes—trials and models —as an essential part of development work. Typically, making prototypes is associated with the development of physical products.

However, product design is not the only area of development where prototypes are beneficial. They are also instrumental in developing services, customer experiences, processes, and even future scenarios.

This guide compiles tools and guidelines to help you utilize prototypes in your work. Remember, prototypes are experiments and tests, so there is no single right way to create them. Therefore, these tools themselves can be considered prototypes that should be developed further as needed.

Softcover, 36 pages